2014 Registration Document and Annual Financial Report - page 7

Corporate Presentation
Core businesses
The Sebel is a brand of premium apartments in the Asia-Pacific
region. For guests seeking independence, it offers an inspiring
accommodation experience in stylish, spacious surroundings,
supported by a warmwelcome and outstanding, personalized service.
Network: 21 apartments, 1,309 rooms in 2 countries.
Guests: 25% business – 75% leisure.
Novotel, our international midscale brand, features hotels located in
the heart of major international cities, as well as in business districts
and tourist destinations. With its comprehensive range of solutions,
Novotel enables business and leisure travelers alike to feel right at home.
Network: 414 hotels, 79,220 rooms in 61 countries.
Guests: 59% business – 41% leisure.
Suite Novotel offers midscale, mainly city-center hotels where guest
needs are met around the clock with modular 30 sq.m. suites and
a range of innovative services.
Network: 31 hotels, 3,854 rooms in 10 countries.
Guests: 70% business – 30% leisure.
Mercure is the only midscale hospitality brand to combine the power
of an international network of hotels – all of which meet the same
uncompromising quality standards – and the warm, welcoming
experience of unique establishments each of which is rooted in
its local community and managed by enthusiastic hoteliers. In
city centers, by the sea or in the mountains, the Mercure network
welcomes business and leisure travelers around the world.
Network: 711 hotels, 89,203 rooms in 52 countries.
Guests: 56% business – 44% leisure.
AdagioAparthotels offer spacious apartments with a kitchen and hotel
services in city-center locations for medium-length and extended
stays, based on tiered pricing from the fourth night onwards. The
brand offers three product ranges:
the aparthotel benchmark, with modern apartments
located in the heart of leading cities;
Adagio access,
affordable functional apartments located near
city centers;
Adagio premium,
luxury, upscale aparthotels.
Network: 96 aparthotels, 10,441 apartments in 11 countries.
Guests: 54% business – 46% leisure.
ibis, the European leader in economy hotels, guarantees
absolute relaxation with the innovative Sweet Bed by ibisTM,
comfortable and perfectly equipped room, and modern, designer
reception areas. Thoughtful and efficient, ibis offers the highest
quality services in its category, including 24-hour reception,
breakfast from 4:00 am to noon, light meals, a non-stop bar and
a modern restaurant concept, the ibis Kitchen.
Network: 1,031 hotels, 129,009 rooms in 59 countries.
Guests: 58% business – 42% leisure.
A non-standardized economy brand with a multitude of styles
and a Happy Mood personality, ibis Styles is being developed
mainly through franchising. With its focus on business and leisure
customers traveling alone or with the family, the brand features
customer-friendly solutions at an all-inclusive price covering the
room, breakfast, Wi-Fi and a host of extra amenities.
Network: 277 hotels, 25,100 rooms in 24 countries.
Guests: 58% business – 42% leisure.
is the Accor group’s benchmark brand in the budget
segment. Clever and casual, it embodies simplicity and enables
guests to focus on the important things in life. Perfect for customers
in search of independence, ibis
hotels are available around
the clock and offer rooms for one, two or three people equipped
with cozy duvets and soft pillows, an XL shower, free Wi-Fi* and
an all-you-can-eat breakfast buffet.
Network: 537 hotels, 51,022 rooms in 17 countries.
Guests: 56% business – 44% leisure.
hotelF1 offers fully renovated Duo and Trio rooms featuring a
contemporary design as well as new reception and breakfast
areas. More dynamic than ever, hotelF1 has established itself as an
unconventional brand that meets the expectations of cost-conscious
Network: 246 hotels, 18,836 rooms in 4 countries.
Guests: 65% business – 35% leisure.
For various contractual reasons, 7 hotels representing 949 rooms
are still operated under the Formule 1 brand.
Registration Document 2014
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