2014 Registration Document and Annual Financial Report - page 29

Corporate responsibility
Vision and commitments
Deeply inspired by a dedication to acting responsibly and sharing value, Accor upholds the highest ethical standards, strengthened over
time by assertive commitments to all of its stakeholders. This dedication was reaffirmed in 2014 with the publication of the revamped
Ethics and Corporate Social Responsibility Charter, which is inspiring all of Accor socially responsible policies and guiding the Group’s
responsibility process, in the areas of management ethics, integrity, compliance and corporate social responsibility.
Ethics and CSR Charter
Accor’s values
and management
Frame of reference
Being familiar with the
applicable laws and
- Meeting and exceeding
regulatory standards
The way we do business
Respect for people
- Compliance with good
business practices
- Protection of property and
Distribution of the Charter
- Data reporting
Our relations
with stakeholders
Areas of application
Championed by the Chairman and Chief Executive Officer, the Charter
presents in detail the foundations of our culture and commitments,
which are built on:
five values
three management principles
The values of Spirit of Conquest, Imagination, Trust, Respect
and Performance underpin and impel the sense of hospitality
and service that nurtures our reputation around the world. They
form the foundation of Accor ethical commitment and express
the Group’s unique personality. In 2013, they were enriched with
a mindset shaped by three management principles:
“We are striving to enhance our agility and our ability
to call ourselves into question”,
“We are committed to demonstrating clarity, by
emphasizing simplicity in our practices, processes and
employee relations, and by precisely defining everyone’s roles
and responsibilities”,
“We encourage employee accountability at
every level of the business.”,
These principles are strengthening the management practices based
on attention to others, respect for all our differences, transparency,
decision-making, openness to new ideas and a sense of initiative;
the frame of reference,
which expresses our commitment to
complying systematically with applicable laws and regulations
and fundamental international principles, such as the ILO
conventions or the UN Global Compact, which Accor has been
actively supporting since 2003
Accor ethical commitments
in the way the Group conduct
its business, in such areas as fairness and respect for people,
compliance with good business practices and the protection of
property and data. See example below:
Particular attention is paid to bribery, an issue that is addressed
two additional measures:
combating bribery of public officials: Accor pledges that no
commission will be paid directly or indirectly to any elected
or appointed public official with regard to the Company’s
contracts or its relations with government agencies;
combating bribery in the private sector: Accor pledges to
take all reasonable measures to avoid the use of bribes
with regard to both its purchasing and sales procedures.
To help employees put these fundamental principles into
practice, the Ethics and Corporate Social Responsibility Charter
gives real-world examples of situations they could encounter
and describes the right way to handle them.
Given the large number of countries in which Accor operates,
constant attention is paid to the risk of bribery. In addition to
being addressed in the Charter, it has also been included in
the risk map prepared by the Risk Management Department
and is tracked with a detailed process. Internal audit grids also
cover this issue through the verification of certain processes,
such as hotel development and procurement. If employees
have a question about a specific situation, they can speak to
their manager or contact the Human Resources or Legal Affairs
Department in their country.
No incidents of bribery were reported to judicial authorities
by Accor in 2014 and no provisions were recognized for
bribery-related risks.
Combating bribery
(1) Reference texts include the principles of the 1948 Universal Declaration of Human Rights; the OECD Guidelines for Multinational Enterprises
issued by the Organization for Economic Cooperation and Development; the ten principles of the United Nations Global Compact; the International
Labour Organization’s fundamental conventions [1966 International Convention on the Elimination of All Forms of Racial Discrimination; the 1990
Convention on the Protection of the Rights of All Migrant Workers and Members of Their Families; the 1989 Convention on the Rights of the
Child; The Worst Forms of Child Labour Convention; 1957 Abolition of Forced Labour Convention]; the United Nations Conventions [The 1949
Convention for the Suppression of the Traffic in Persons and of the Exploitation of the Prostitution of Others; the 1966 International Covenant
on Economic, Social and Cultural Rights; the Convention against Transnational Organized Crime]; and the Financial Action Task Force (FATF).
Registration Document 2014
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