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Internal Employees Employee shareholders Employee representatives

External Franchisees Public authorities Shareholders Trade organizations

Owners and investors (governments, European Financial community Competitors Union, etc.) Investors Guests Associations, NGOs, etc. SRI rating agencies Partners Local communities Suppliers Media and service providers

Distributors

ENGAGEMENT AND RECOGNITION

operates, Accor pays constant attention to the risk of bribery, which has been included in the risk map prepared by the Risk Management Department (see Chapter 3.4 – Risk Management) and is carefully tracked.

In addition to bribery, the Guide also discusses money laundering, anti-competitive practices and the safety of employees and guests.

Lastly, it sets out important guidelines to enable employees to act responsibly in safeguarding the environment. These guidelines promote local development, encourage management to set specific objectives and help employees to respond to everyday events and build guest awareness of environmental stewardship. As the Guide states, “protecting the environment means integrating environmental issues into our decisions and actions, beginning in the design phase for new hotels, products and services.”

To craft a environmental and social responsibility strategy that is both innovative and aligned with the challenges of its business, in 2010 Accor undertook an extensive assessment program to order to collect comprehensive, reliable data. In a commitment to helping to drive progress across the industry, we also created PLANET 21 Research, a platform for sharing knowledge on sustainable development in the hospitality industry where all of our publications are available for viewing and download.

Accor stakeholders

Employee and business stakeholders Public stakeholders

Corporate Responsibility

OUR COMMITMENTS

2

In 2011, the first survey, conducted by French polling institute IFOP and involving 7,000 guests in six countries, helped to improve understanding of international hotel guest expectations regarding sustainable development.

The second, dealing with Accor’s environmental footprint, was carried out in partnership with P w C using the life-cycle analysis method. It provided a holistic view of the environmental impact of all of our hotels, specifying or identifying the primary impacts, areas for improvement and new priorities, such as the impact of food services or construction site waste. Eleven core hospitality industry processes were reviewed to determine their environmental impact in five areas: energy use, water use, waste production, carbon emissions and water pollution.

Lastly, our community outreach expertise, acquired thanks to our longstanding involvement, enabled us to identify major social issues for the hospitality industry, including local development, healthy eating, disease prevention and the protection of children from abuse.

As one of the world’s leading hospitality groups, Accor has a responsibility to its guests, its employees, its shareholders and its local host communities. It is actively committed to nurturing constructive dialogue and open communication with all of its stakeholders, both within the Company and in the community.

Financial stakeholders Trade stakeholders

Accor has a responsibility to its employees, the environment and its local host communities. To fulfill it, we have pledged to respect human rights and the freedom of association and to fight against corruption. We have also been widely recognized for our efforts to combat the commercial sexual exploitation of children and to reduce greenhouse gas emissions. This engagement is demonstrated every day by our employees, who play an essential role in implementing our policies, which are shaped by our business and aligned with local conditions and practices.

a On January 31, 1999, at the World Economic Forum in Davos, Switzerland, UN Secretary-General Kofi Annan challenged world business leaders to embrace, support and enact the Global Compact, both individually through their firms and by supporting appropriate public policies. In 2003, Accor pledged to support the Global Compact and respect its ten principles, which cover issues dealing with human rights, labor standards, the fight against corruption and the environment. The Group is committed to reaching the GC Advanced level by 2015.